Big Boss Influencers
Where Influence
Meets Authority
About the Agency
BIG BOSS INFLUENCER$ is a next-generation influencer marketing agency founded by entrepreneur, influencer, and nightlife visionary Boss Cohen — a name synonymous with luxury hospitality, high-volume venue marketing, and cultural trendsetting across the United States over the last 30 years.
With a track record of building, scaling, and marketing dozens of nightlife venues and experiential concepts, Boss Cohen has mastered traditional marketing at the highest level — from street teams and promoter networks to large-scale event production and VIP hosting.
The Evolution: From Traditional to Digital Power
While traditional marketing built the foundation through flyers, radio, and high-touch in-person brand building, the agency recognized a critical shift in consumer behavior:
“Consumers no longer follow ads — they follow people.”
BIG BOSS INFLUENCER$ was created to capitalize on this shift, bridging old-school dominance with new-school digital influence to bring structure and ROI to the industry.
What Makes Big Boss Influencer$ Different
The agency provides “engineered influence” through a variety of specialized services:
Talent Sourcing & Booking
Matching the right influencers to the right brands.
Content Strategy & Direction
Focusing on what performs, not just who posts.
Campaign Execution
Structured, measurable, and results-driven.
Hospitality & Lifestyle Integration
Real-world experiences amplified digitally.
High-End Brand Positioning
Expertise in luxury, nightlife, travel, and culture.
About Boss Cohen
Boss Cohen is a business builder and brand architect behind multiple ventures spanning:
Known for identifying trends before they peak, Cohen operates under a simple philosophy:
“Those who control attention control the market.”
The Mission
To help brands, venues, and entrepreneurs:
Grow faster
Reach the right audience
Monetize attention
Build long-term brand equity